Starting Up

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Built and sold a SaaS company for millions. Never wrote code. Here's the playbook. I'm Jay Sensi. Built Campus Kaizen from idea to multi-million ARR to PE exit—all without coding skills, while working full-time. Starting Up breaks down: - How to build software without technical skills - Scaling a SaaS business nights and weekends - Strategic partnerships that drive 10x growth - Preparing for and closing a PE acquisition - Real mistakes & lessons This is the roadmap I wish I had. No theory. Just what actually worked. For aspiring SaaS founders who aren't technical & think they can't do this. You can. Let me show you. 📖 I'm also writing a book about this journey. Subscribers get early access and behind-the-scenes content that won't make it into the book. 📬 Book updates & Newsletter: https://www.jaysensi.com 🎧 Audio Podcasts: https://linktr.ee/jaysensi 🔗 IG: https://www.instagram.com/jaysensi Linkedin: https://www.linkedin.com/in/jay-sensi/

Joined

2026-02-16

Format

solo-host

Topics

Entrepreneurship, Small Business & Startups, Business Strategy